The ‘Global Plus Size Clothing Market Share Report and Forecast 2023-2028’ by Expert Market Research gives an extensive outlook of the global plus size clothing market, assessing the market on the basis of its segments like types, gender, sizes, age groups, prices, sales channel, and major regions.
The report studies the latest updates in the market, along with their impact across the market. It also analyses the market demand, together with its price and demand indicators. The report also tracks the market on the basis of SWOT and Porter’s Five Forces Models.
Plus Size Clothing Market Size, Trends, Industry Report, Key Player, Major Segments, and Forecast
The key highlights of the report include:
Market Overview (2018-2028)
- Historical Market Size (2022): Approximately USD 239.1 Billion
- Forecast CAGR (2023-2028): 5.30%
- Forecast Market Size (2028): Around USD 325.95 Billion
The growing prevalence of obesity, combined with recent body affirmation trends, is driving the global plus size clothing market growth. A new wave of social media influencers has helped people embrace their bodies and led to the rise of the body positivity movement, hence pushing apparel brands to foray into the plus size clothing segment.
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With the increasing trend of inclusivity and representation of all body types, various magazines like Vogue and Cosmopolitan have featured oversized models on their magazine covers. Many fashion designers are also launching fashionable and stylish plus size clothes and promoting them by featuring plus size models.
Hypermarkets and speciality stores contributed to the major proportion of the plus size clothing market revenue in 2021, however, online stores are expected to witness a healthy growth during the forecast period. This can be attributed to a wide variety of plus size clothing available on e-commerce platforms, coupled with rising internet penetration.
The growing Gen-Z population is focusing on fashion inclusivity and body positivity, which is expected to significantly bolster the demand for plus size clothing in the forecast period.
Plus Size Clothing Industry Definition and Major Segments
Plus size clothing refers to clothing that is made for people with above average body sizes. Plus size clothes are available across various sales channels that include online stores and offline stores like hypermarkets and speciality stores.
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Based on type, the market is segmented into:
- Casual wear
- Formal wear
On the basis of gender, the market is segregated into:
Based on size, the market is divided into:
The market, on the basis of age group, is categorised into:
- Below 15 Year
- 16 to 30 Year
- 31 to 59 Year
- 60 Above Year
Based on price, the plus size clothing market is segmented into:
On the basis of sales channel, the market is segregated into:
The major regional markets of plus size clothing include:
- North America
- Asia Pacific
- Latin America
- Middle East and Africa
Plus Size Clothing Market Trends
One of the key plus size clothing market trends is the robustly growing fashion sector. Due to this, various manufacturers are introducing new lines of apparel featuring plus size clothes. Some top brands have also launched new brands to cater to the demand for plus size clothes. For example, in February 2018, Walmart launched its new brand Terra and Sky for plus size clothing.
Plus size clothing has been widely associated with comfortability, however, surging interest in body positivity is driving the demand for stylish plus size clothes. Manufacturers are also hiring fashion designers with expertise in plus size clothing to offer best quality clothing options for their consumers.
Region-wise, North America represents a substantial share in the plus size clothing market. The increase in the demand for comfortable and trendy plus size clothing, along with the growing launch of plus size clothing by manufacturers like Ralph Lauren Corporation, is propelling the market in this region.
The Asia Pacific region is also expected to show healthy growth during the forecast period due to growing mainstreaming of plus size clothing brands, the rising demand for inclusive men’s clothes, and the flourishing D2C brands.
Key Market Players
The major players in the global plus size clothing market report are adidas AG, H&M Hennes & Mauritz AB, Nike, Inc., Puma SE, Punto Deri San Tic A.Åž., Ralph Lauren Corporation, Under Armour®, Inc., WHP Global, Lane Bryant Brands Opco LLC, and PUNTO FA, SL, among others.
The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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