Custom packaging is the new standard, and there is a good reason for it. It offers perks and features that traditional boxes can’t. These containers are quite versatile in nature, they can be made in any shape or size and printed with any color, text, design, or finish. This customization allows them to be used for a variety of uses, and suppliers already offer pre-designed templates. Cereal boxes are one such type of custom packaging.
They offer the same design versatility as the rest of the bespoke boxes. There are quite a lot of benefits to choosing custom cereal packaging over standard boxes. It provides better protection, is cheap to make, offers branding opportunities, and more. This article will detail the perks of using custom cereal boxes.
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Why Choose Custom Packaging for Your Cereal?
To answer this question, we must take a look at what custom cereal packaging offers that standard boxes can’t. The latter is a one-size-fits-all solution that will either be big or small for the product. On the other hand, custom boxes are made in the exact size and shape that brands need. The following are the benefits that businesses can avail of using bespoke cereal boxes:
Earn More, Spend Less with Cereal Packaging Boxes
Every brand is in the business of making money, this is why they keep a close eye on their overall costs and cut expenses where they can. All of this effort is to ensure a reasonable retail price for their goods and boost their profit margins. Custom cereal packaging can help them to further lower their costs, and here is how:
- Efficient use of materials: As stated, these boxes are made in the exact size and shape a firm wants. Since the packaging is being made to the exact size of the product, the material is efficiently used when making it. On top of that, advances in technology allow for further efficient use of materials. This lowers the cost of making the boxes and also reduces waste.
- Wholesale rates: Brands can save a lot of money by buying custom cereal boxes at wholesale prices. When they order in large quantities, it lowers the price of making a single box unit. This allows suppliers to offer better prices or discounts on bulk orders.
- Reduced shipping costs: The material efficiency of custom packaging not only reduces the cost of making the box but also lowers the shipping cost. The snug fit ensures the packaging weighs less and has a low volume. Furthermore, the boxes are supplied in a flat form, which allows suppliers to ship more units in one go and charge only a small fee for it.
- Cheap marketing: The tailored nature of bespoke packaging allows it to be used for a variety of purposes, and marketing is one of them. The standard channels to promote your brand are costly, but these boxes can enhance brand visibility and promote goods at no extra cost.
Enhanced Product Protection with Custom Cereal Packaging
Packaging is more than just a pretty container for goods, it also keeps them safe from external factors like water or heat. Bespoke cereal boxes are no different in this regard. Food items are vulnerable to moisture, and cereal is no different. They are supposed to be crunchy, but if the packaging isn’t adequate, they can get soggy and harm the brand image.
This is why custom cereal packaging is made with sturdy and quality material that makes it durable. The durability of the boxes keeps the cereal safe from external factors like moisture, and they remain in their pristine condition when the buyer opens them up.
Design Versatility of Bespoke Cereal Boxes
The main thing that separates custom boxes from standard ones is their design versatility. They can be changed in any way a brand wants. They can be modified to any shape or size and printed with a range of colors, designs, or finishes. On top of that, firms also have control over which material is used to make them.
This level of customization allows businesses to tailor the packaging to reflect the exact aesthetic and visual appeal they want. They can use any color, design, text, or finish on the box to create an eye-catching design to attract buyers. This versatility of design helps firms use the boxes to attract specific genders, age groups, or races.
For example, millennials prefer a modern and minimalist design, and brands can customize the cereal box to reflect a contemporary look. They can utilize Kraft paper to make the cereal box and use an elegant font and embossed logo to create a visual aesthetic that appeals to young adults. Similarly, firms can customize the packaging for kids and Gen X.
Sustainable Brand Image with Custom Cereal Packaging
Climate change has affected the lives of a major portion of the earth’s population. This has led to an escalation of debate around global warming and a shift in buyer habits. Customers now prefer to buy goods made with recycled materials that don’t harm the environment. On the other hand, brands have adopted green initiatives to draw eco-conscious folks to their products.
Custom cereal packaging can further help businesses establish a sustainable brand image. These boxes are made with fine material derived from recycled fiber that has a minimal carbon footprint. Furthermore, using the tailored nature of the packaging, firms can proudly display their commitment to green initiatives by printing it on the box. This will let the buyer know that you care about the environment and will not only drive sales but also brand loyalty.
Improved Brand Visibility with Custom Cereal Boxes
Firms spend a lot of money to market their brand and goods. The standard channels to promote products are costly, which small firms or startups can’t generally afford, as they have to work within their limited budget. Bespoke cereal boxes are a cheap alternative that boosts the visibility of the brand and exposes your goods to thousands of potential buyers at a very low cost.
The tailored nature of these boxes is the key here. They can be printed with any design, finish, or color, which allows firms to use them for branding. They can print their logo on custom cereal packaging and create a color contrast or use matte and spot UV finish to make it more prominent than the rest of the design elements. This will ensure that your brand isn’t just visible to the buyer in a crowded market but also leaves a lasting impact, which will make it memorable.
Furthermore, these boxes can be used for marketing purposes and boost sales at no extra cost. Businesses can print QR codes on the packaging linked to their social media channels or offer exclusive discounts that entice buyers to make a positive social media post. It will expose your brand and product to thousands of potential buyers without having to spend extra.
Final Thoughts
What we have discussed are the benefits of bespoke cereal boxes that brands can avail of. These boxes are cheap to make, offer better product safety, boost brand visibility, and more. This is why custom packaging has overtaken the market, as standard boxes don’t offer any of these perks and features. You can contact Packaging Mania, one of the leading suppliers of custom boxes in the US, to have your ideal cereal packaging made at a reasonable price. Visit our website today and get a quote for your ideal bespoke boxes that elevate your brand.
